As part of advancing the digital economy strategy to allow Singapore to stand out as a trusted data hub with a well-developed data ecosystem that supports competition and innovation as well as the cross-border flow of data, the PDPC has developed the Data Protection Trustmark (DPTM) Certification to help organisations verify their conformance to personal data protection standards and best practices. The key objectives of the certification are: for organisations to demonstrate sound and accountable data protection practices; to enhance and promote consistency in data protection standards across all sectors; to provide a competitive advantage for businesses that are certified; and to boost con